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04 Jan 2026 10:35:08
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RPD has written an article entitled, Why Chelsea's Ownership Is Playing the Long Game

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04 Jan 2026 11:41:55
RPD, I enjoyed your post enormously and I hope every poster reads it. It broadly outlines my guess of our owners BP.

One thing I would and is the probable driving force for the buying and selling of players is to show they are living within what I consider to be ridiculous, FFP rules. Hence another reason for player trading.

04 Jan 2026 13:58:51
In all honesty rpd I really enjoyed reading that. Well done.

Can I ask what you think of the merasca situation do you believe the hierarchy was correct or do you believe it could throw the whole project out of what you belive is the timeline.

04 Jan 2026 14:38:02
Enjoyed the post and it's realistic positive tone,

04 Jan 2026 14:48:51
Thankyou both. C-f-b, the departure of Maresca was not part of the plan but will not effect the overall project at all, indeed the coach will likely change a few times over the next 10 years.

04 Jan 2026 16:17:24
RPD, good article. However, if that is the plan I think it is naive and flawed. Do the owners think City, Liverpool, Arsenal etc are going to stand still. By the the end of the owners timeline, Man U will probably have a100, 000 seater stadium and will blow us out of the water financially.

04 Jan 2026 17:06:03
I think RBD mentioned an upgrade or potential new stadium either started or at least having full planning consent. I assume some of the timelines for either are out of the clubs control.

I also can’t think why any owner of any club would believe other clubs will stagnate while your club catches up.

04 Jan 2026 17:33:00
Tom, as some of us believe, it is possible that there will not be any major development, particularly if we stay at SB. As things stand we will have a lot of catching up to do.

04 Jan 2026 18:02:03
Jimbo, yes we do have a lot of catching up to do and in lots of different ways. That’s why I think us fans need some patience.

I also think us fans ours show more patience if the owners and FAB were a little bit more transparent.

04 Jan 2026 21:17:31
Very well written and explained RPD. this gives a more complete idea of what's behind Vision 2030 than I' ve been able to do or understand perhaps. But Jimbo is right to point out that other clubs won't stand still re strengthening and most main rivals of course already have their new larger stadiums. Also strengthening further easier - or should be - when alteady at the top.

But the vision to get there is there for us. just a matter of successful execution!

05 Jan 2026 09:56:07
I can understand the vision now and hope it works. Good that the owners can't take money out like the Glazers do and will need to sell one day to get their money back plus profit. Keeps them focused.

05 Jan 2026 10:00:33
Looking at it another way, who knows what's going to happen in the near or long term.

The ownership could split and go there merry ways, the squad we have at the moment could in most cases be sold.

I guess what I'm saying is you never know what's going to happen with our club and in that vein, I totally agree with Tom and the total lack of transparency by the leadership team.

05 Jan 2026 11:47:48
Yes greater transparency from FAb and owners plus more readily accessible . plus more affordable (not just Westview at 180 pounds to 400pounds for EPL games) tickets for members who are not season ticket holders would be welcome and lack of this one reason why fans can find it hard to warm to new owners.

05 Jan 2026 12:52:05
JBS, I think the percentage of ST holders to members ratio is now outdated. If I remember correctly, the idea was a 2/3ST to 1/3M ratio, the narrative being that a high membership would broaden the support base.

I now think the ST percentage should be increased. Needless to say I did send my suggestion to the club and FAB.





 

 

 
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